Do you think you’re seeing more patterns and bright colors in carpeting lately? You’d be correct. According to several sources, patterns and vibrant colors have become a hot selling trend in carpet. The Associated Press (AP) reports in September 2011 that “after years of being ripped out and kicked to the curb…carpet is making a comeback and not just in the neutral-toned colors of recent years, but ones that are boldly colored or patterned”.
A senior salesman from a large carpet distributor in Georgia confirmed that his company is selling more patterns, and that there are more patterns being created by manufacturers for sale to both the residential and commercial worlds. He estimates that there has been 25-35% increase in new offerings in the last two years. “It’s as much patterned carpet as I’ve ever seen in my lifetime” he remarked. “I think people are beginning to see the appeal of patterns and how they can lend themselves to many possibilities”. He thinks some of the increase in pattern sales is tied to the strong sales of frieze carpet in the last four years (frieze is a cut pile rug with twisted, short fibers).
While hardwood or tile can be great for entryways or other high traffic areas, “some rooms cry out for carpeting” said Eric Ross, an interior designer in Franklin, Tennessee. “Carpet is really trending up…You’re going to see more of it.” he said. Manufacturers have responded by creating carpets with rich colors, patterns and textures designed to be a focal point, rather than just a muted backdrop, AP notes.
Another indicator is the trending experts. One respected prognosticator, Shelley Pond, Creative Director of Opus Scarlett, has written: “A vast meeting of minds is occurring, a solidarity which could reshape our world. Standing together, embracing a world community…We arrive at the Spring/Summer 2012 season looking at things from a different perspective, a new stand point of positivity and determination to set things right. A global re-boot!”
Pond further elaborates by stating “the styles for the upcoming seasons will be seductively sensorial; sound waves of patterns, high pitched colors, sharp fractured shapes. A season of change, chaos, contradictions; products that soothe us, schemes that shake us up, patterns that reassure us, colors that alarm us”.
Carpet seems to be reflecting the world. Stay tuned.